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Customer Communication & Inquiry Prioritization

As part of BJDivas’ ongoing restructuring, we’re going to start formalizing some professional boundaries around customer communication.

This isn’t about making communication less personal. It’s about making our system more consistent, fair, and sustainable for both our customers and our team.

One of the first boundaries we’ll be implementing is around how inquiries are prioritized.

We understand that every customer’s order is important to them, especially when something has been delayed or a problem has been ongoing for a long time. However, we also have to balance many customers at once, including cases that involve genuinely time-sensitive issues.

Because of that, messages will be prioritized based on the actual circumstances and urgency of the issue — not based on how many times someone follows up, whether “URGENT” is added to the subject line, whether multiple platforms are used, or whether the issue is raised publicly.

Repeated follow-ups or escalation will not move an inquiry ahead of other customers who are already waiting for assistance.

These kinds of communication patterns can also create a significant amount of disruption behind the scenes. When the same issue is repeatedly sent through multiple emails, platforms, public comments, payment requests, or other forms of escalation, our team has to stop and reconcile all of those separate threads before we can move forward. That slows down not only that individual case, but customer service work more broadly.

In other words, repeatedly escalating a case often does not make it move faster. It can make it take longer — including for the person doing the escalating — because it creates additional administrative work that has to be sorted through before the underlying issue can be addressed properly.

We’ll also be asking customers to keep individual order concerns within our designated customer-service channels rather than posting them on unrelated public updates. This helps us keep records together, prevents information from becoming fragmented across multiple platforms, and makes it much easier for us to properly investigate and resolve issues.

We will also not respond to abusive communication. We understand that customers may be frustrated, upset, or unhappy with how an issue has been handled, and customers are absolutely allowed to express that. However, insults, harassment, threats, personal attacks, or abusive language toward members of our team are not acceptable forms of customer communication. If a message crosses that line, we will not engage with it. The underlying order or customer-service issue will still be handled appropriately, but abusive communication will not be rewarded with additional access, attention, or priority.

We know that waiting can be frustrating, and reasonable follow-ups are always welcome. At the same time, one customer feeling that their situation is urgent does not automatically make their case more important than another customer’s.

As we continue improving BJDivas’ internal systems, we’re creating clearer processes that don’t depend on who is the loudest or most persistent. Everyone deserves to have their place in line respected, and everyone benefits when communication remains organized and focused.

We’ll be updating our public policies to reflect these boundaries as part of the broader operational changes currently underway.

Thank you to everyone who has been patient with us while we continue putting stronger systems in place.


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